General Information, you can choose between writing your thesis either in English or in German. You are interested in high quality research and in combining scientific rigor with practical relevance. An empirical thesis might involve the empirical testing of theoretical relationships between constructs that have not previously been tested or investigating the psychometric properties of an existing measurement scale. Students, which the examination board has allocated to our chair, have the opportunity to submit preferences for a thesis topic. Before writing your thesis, please read these guidelines. Master Theses, master students are allowed to choose between writing a conceptual thesis (four months) or an empirical thesis (six months). Additional information regarding the faculty cluster's central application process for admission to bachelor thesis is available on the cluster's website. Application Process, an application is obligatory.
Current bachelor thesis topics for those students enrolled in the. Assignment of students to chairs (4). Conceptual theses may also integrate or review already existing knowledge on a particular topic. The following table gives the timeline for students in BWL and Wirtschaftspdagogik that are writing their Bachelor thesis at the Chair of Production Management: Timeline for students in, wirtschaftspdagogik, timeline for students in BWL, procedure (1). Please note that there will be a kick-off session for bachelor theses, in which topics and academic writing guidelines will be introduced.
Once you have been assigned to our Chair, we will explain all available topics and the further procedures in an information session. Product's size-to-status relationship in driving consumer choice. If you are a student at the bachelor level, you are invited to apply for a bachelor thesis at our chair when you list your priorities at the beginning of your sixth semester. For submission, please send an email with the following documents to Mengmeng Niu. However, we offer several individually scheduled appointments during the writing time. The Chair of Sales Services Marketing is offering research-oriented bachelor theses. To apply for writing a bachelor thesis at our chair, you have to join the following group on Digicampus and upload your application there. For further questions please contact Mengmeng Niu.
Search Engine Marketing In Mobile Environment. Announcement of, bachelor Thesis topics (5) 13:45 - 17:00, zoom 13:45 - 17:00, zoom, kick-off meeting and introduction to scientific writing (6), 12:00, 23:00, final date for submission of preferences regarding the topics by students (7), 12:00, 12:00, announcement. The schedule for allocation and compilation of the bachelor thesis has to be taken from the faculty homepage. Identity Signaling by Assimilation and Divergence State of the Art in Consumer Behavior. Focus of this kind of bachelor theses is researching and processing national and international journal articles. Additional constructs might include new dependent, independent, mediating, and/or moderating variables.
From, from, announcement of exemplary sample topics (2), submission of preferences regarding the supervising chair by students (3). Current transcript of records (with average grade). Involving customers in Corporate Social Responsibility (CSR) activities a review of existing approaches in academia and business practice. English only, lecturer, prof. Kick-off seminar for Bachelor theses: November 16, 2020,.00h -.00h. Hours per Week 1 (in-class) 12 (self-study language, english or German, grading. Research Paper, pre-requisites, none, the Chair of Sustainable Business warmly welcomes students that are interested in completing their bachelor theses in our area of research. Prerequisites, you are interested in writing your thesis about a marketing-relevant topic.
The role of message framing in fundraising - a literature review and proposal for future research. Application Process, to apply for writing a master thesis at our chair, please use the master thesis application form below. Janina Kleine to ask for supervision possibilities of your master thesis. Note that incomplete applications will not be processed. You will be notified of acceptance or rejection via email one week after application deadline. Bachelor students are encouraged to write a conceptual thesis within two months. Information for Wipd BA Thesis: Topic Priority: by 8th February, announcement of Topic Allocation: 24th February. Further, there will be another meeting in seminar, in which all participants will present the structure of their theses and receive feedback from both their fellow students and supervisors.
As you can see, these are not related exclusively to the content of the Marketing I course. Exemplary Topics: Guilt attributions in corporate scandals an overview of existing approaches to psychometric measurement. Typically, the topics offered each semester are very diverse so that all students are able to find a topic that they are interested. Please note that the Digicampus group is used to manage all bachelor thesis applications of the faculty cluster "Strategy Information". Master students should have experience with empirical studies or be interested in practicing empirical research. Laura Marie Edinger-Schons, Inken Blatt, Michael Verbcheln.
Official Deadline: 20th April, 12:00 noon. Dissatisfied Customers Slow Death or Valuable Insights? Course Format, seminar, credit Points 12 ects, frequency, every spring semester. Topic Priority Form. . As the start of writing time can be determined individually by master students, there will be no kick-off session for master theses. If you have any questions, please don't hesitate to contact us! The topics for bachelor's theses correspond to the teaching and research areas of our chair and will provide you with the opportunity to gain more insights on a current topic in the realm of sustainable business. If needed, a time plan can be set by the supervisor. You have successfully participated in at least one of our lectures (New Media Marketing, Services Marketing, Value Based Marketing, Advanced Services Marketing or Advanced Value Based Marketing) and one of our seminars (ideally a research seminar). A Critical Review on the Decoy and Compromise Effect in the Area of Marketing.
In case of excess demand, bachelor/master students with an average grade.5 or better will be preferred. Master students with an interest in an empirical thesis will also be preferred. Seminar for presentations: December 7, 2020, from.00h. Participation in one of our seminars is not a requirement for master students studying "Global Business Management". Kick-off Meeting: 24th February, official Starting Date: 24th February, 12:00 noon.